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History
The Story Behind Frogwerks
Frogwerks didn’t start as a software startup. It came from years of running and refining real powersports service workflows. The system was built while operating a shop that specializes in the complex work most shops avoid — older machines, electrical problems, and multi-issue repairs where communication and clarity matter. That environment required a workflow that was fast, direct, and accurate, so the software was created to match the realities of the shop floor instead of forcing the shop to adapt to generic tools.
As the work continued, every bottleneck and slowdown was solved immediately in the software. If a step confused technicians, it was rebuilt. If communication with customers caused delays, the process was redesigned. There were no committees, no product managers, and no “market validation.” Just real repairs, real customers, and corrections made in real time.
Over time, that practical development approach produced a complete shop management platform — from e-sign check-ins and technician efficiency tracking to parts sourcing, inventory management, customer portals, invoicing, and abandoned vehicle workflows.
We never tried to duplicate a competitor- we just built what we needed. The result is more than just a “efficient” piece of software, along with features you cannot get anywhere else, it is the reflection of a successful powersports shop business plan.
A Note on Infrastructure
Frogwerks isn’t hosted in rented cloud blocks or multi-tenant SaaS clusters. Every shop gets its own full virtual machine, running on privately owned hardware in hardened underground facilities — redundant power, redundant networking, restricted access, and routine offline VM exports so shops always retain their system independently of the hosting network.
This architecture is only possible because Frogwerks is free of the licensing and SaaS constraints that large competitors are bound to. They can’t provide independent infrastructure per shop without doubling or tripling their pricing. Frogwerks can — and does — because the system was built from scratch, on purpose, with ownership of the full stack.
In Short
Frogwerks wasn’t imagined in a boardroom.
It wasn’t funded by investors.
It wasn’t designed around spreadsheets.
It was built in a real shop, doing real work, solving real problems — the kind you only understand if you’ve actually had grease under your nails, a customer at the counter waiting, and a broken part in your hand while the phone is ringing.
That’s the difference.
And it shows.

